Why Your Copy Isn't Converting (And How to Fix It)

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Host: Stacy Braga, Copywriter + Copy Coach

Description 

Struggling with copywriting that doesn't convert? In this episode, expert copywriter Stacy Braga reveals the top three reasons your copy might be failing and provides actionable strategies to boost your conversion rates. Learn how to craft compelling benefits-focused copy, build trust with your audience, and create a holistic marketing approach that goes beyond just writing. Whether you're a business owner, marketer, or aspiring copywriter, this episode is packed with valuable insights to help you write copy that sells and grows your business.

Episode Highlights 

  • 00:00 Understanding Copy Conversion Challenges

  • 03:06 The Importance of Benefits Over Deliverables

  • 06:20 Building Trust Before the Offer

  • 09:13 The Role of Visibility and Sales Conversations

  • 11:56 Building Your Marketing in Layers

  • 13:12 Outro 

 

Links Mentioned

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How I went from burned out teacher to copywriter + coach