You Don't Need to Post More. You Need Better Copy.
You've spent years getting great at what you do. But when it comes to writing about it on your website, sales pages, or your emails, it’s not as simple as listing your services.
I'm Stacy, a copywriter and educator. I help solo and small business owners find the words that actually reflect the quality of their work — and turn the right readers into clients.
Write better copy → Copy Classroom
Most people assume their marketing problem is a showing up problem.
So they do more: posts, emails, feeling under pressure to show up and stay consistent. But lots of content doesn’t necessarily translate to more clients. Especially if your copy isn’t telling the right story.
That’s exactly what I help with. Finding the story behind your copy + then helping you execute on it.
For solo business owners who want their marketing to work better.
Copy Classroom helps you develop your story + write the copy that helps bring in more of the right-fit clients.
It’s a semester-long program with copywriting feedback, frameworks, and a former teacher who makes it stick.
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Stacy made writing sales copy approachable, stress free, and fun! I had 20 people join my membership when I launched and I know the sales copy was a key factor. I highly recommend working with Stacy!
Sarah, Executive Functioning First
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I worked with Stacy on a call to get clearer on my messaging and was blown away with the simple yet strategic way she broke it down. I highly recommend working with Stacy to get clear on your messaging.
Kat, Kat the Virtual Gem
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Stacy is an exceptional coach and copywriting expert. She has a unique ability to break down complex concepts into easy-to-understand terms. She is incredibly friendly, patient, and supportive.
Chelsea K.
Why a former teacher turned copywriter?
Most copywriters write. I build your story first.
Before a word gets written, I dig into your story: who you're for, what makes you different, and how to say it in a way that gets you more inquiries. It's the same approach I used in the classroom: find where people get stuck, then build from there.
That's what makes the copy work. And it's what you'll keep using as long as you’re in business.
Don’t know your story? Start here.
Get the free Copy Conversion Rubric.
Not sure why your copy isn't converting? The Copy Rubric helps you pinpoint exactly what parts of your story are missing - so you know exactly what to fix before writing your next sales page.
Drop your email, and I'll send it straight to your inbox.